Samuel John 22:08 on Jul 23, 2023

Content Management Systems in Healthcare Industry

Over the last few years, it has become clearer than ever before just how significant the contribution of healthcare companies is. But with great importance, come great requirements. The healthcare industry has become a competitive sphere, so healthcare providers need to face challenges and optimize their operations. One of the best ways to optimize the work of your business and make it more agile is by implementing a Content Management System.

Why Do Healthcare Companies Need CMS?

The healthcare sector comprises those businesses that provide medical services, manufacture medical equipment and drugs, provide medical insurance, and facilitate the provision of healthcare to patients. That is why the maintenance and improvement of the sector is so crucial for the population. In today’s digital world, providing people with an online healthcare platform is a must. Consumers expect ease of use and zero lag while seeking healthcare services, goods, or data. A content management system (cms) is a perfect solution and way to create a web platform fast and easily.

By implementing a CMS, healthcare organizations can safely archive files, documents, and data to a central repository, making it easier to comply with data retention policies. Another great advantage of using the content management system is the ability to seamlessly integrate with such systems as SharePoint, Microsoft Office, etc.

Advantages of Implementing CMS in a Healthcare Company

Implementing content management systems can be profitable both for a business and for customers as it will be much easier to create, organize, share, and maintain content on the site. Let’s have a closer look at some of the CMS advantages.

Quick deployment and complete control

One of the main hallmarks of CMS is that it enables people with no technical knowledge to create, organize, and maintain content themselves. CMS is the easiest tool for creating a web app. With CMS, you don’t have to delegate the work to a web developer or study programming.

User-friendly navigation

The navigation of the site is a key component that directly impacts you from a business and marketing perspective. With the right approach to navigation on your site, you can reduce bounce rates, increase average time on the site, and lead to more traffic, leads, and customers. User-friendly navigation implies ease of access and problem-free functioning during the visit to the site.

SEO-friendly

SEO stands for “search engine optimization” and it implies the process of improving the visibility of the site in Google, Firefox, and other search engines. In other words, it will help to make the site more easily seen whenever people search for services you can provide.

Cost-cutting

Website maintenance can be a great expense for your business. Hiring a web designer or developer can be costly. In addition, you will have to wait for days or weeks for the updates on your website. Content management systems (cms) can help reduce maintenance costs and invest money more rationally.

Safe time and efforts

With CMS, you have zero dependencies on web developers, designers, website maintenance, and website budget. Website administrators can track key metrics such as site traffic and user behavior using analytics and reporting. Also, with CMS, you will not need to analyze users’ preferences and catch up with trends, as all this data will be seen in the report.

Top CMS for Healthcare Companies

Below, you can see some of the best examples of content management systems for healthcare businesses.

WordPress

• 50,000+ plugins and themes;
• Multi-site management;
• SSH, WP-CLI, and Git tools;
• Datacenter fail-over;
• Isolated site environment;
• Real-time activity log.

Since its launch in 2003, WordPress CMS has grown to power roughly one-third of websites worldwide. According to the statistics on w3techs.com, WordPress is used by 43,1% of all websites, which is a content management system market share of 63,2%. It is an open-sourced CMS with plugins, community and developer support, plenty of use cases, and documentation to support your needs.

Although users will need secure web hosting and a domain name before getting to use it, WordPress is entirely free to download and implement. The platform uses the PHP programming language and all content is stored in a MySQL database.

Shopify

• HTML, CSS, JavaScript, and JSON languages;
• Easy to set up;
• Exceptional security;
• Top-notch support;
• Variety of Shopify payments;
• SEO & Marketing.

Shopify is a complete commerce platform that will let you start, grow, and manage your Healthcare company. According to the statistics on w3techs.com, it takes up 3,9% of all websites that use its services.

What is good about Shopify, is that it is completely cloud-based and hosted. In other words, you will not have to worry about the upgrade. Also, Shopify customers have access to the Shopify theme store, which provides over 70 free and premium templates. The platform even has templates for standard policies such as, for example, Privacy Policy.

If a Healthcare company is connected with selling, Shopify can be useful, too. With Shopify’s default features, you can easily add products, manage your inventory, set up shipping, and create discount codes.

Joomla

• Highly scalable CPU bursting;
• Multi-site management;
• Various plugins;
• More than 500 templates.

Joomla is another most-used CMS that enables you to create powerful web pages without needing to know code. With over 500 templates to choose from, you are likely to find something to suit your business needs.

Thanks to modern development tools, Joomla enforces quality code – this means a higher quality site and more consistency for the healthcare company. The platform also offers a simple and intuitive editor that allows you to create different parts of the site. Moreover, it carries the benefit of setting up an e-commerce site quite easily.

Joomla strives for flexibility in its work. A customer can experiment with the design of the site trying out different templates.

FAQs

1. Do content management systems (cms) have any disadvantages?

Yes. Site load speed is the other side of the coin here. Poor CMS performance can happen for various reasons, more often because of the CMS’s internal basic structure and unoptimized content.

2. What do companies need to maintain CMS?

To maintain CMS, companies need to keep their software up to date, keep their sites backed up, and check regularly if there are no compatibility problems such as poor experience viewing or navigating the site.

3. Can I try out the demo version of the CMS before implementing it?

Yes, the majority of CMS offers their customers demo versions of the services to try out before implementing them in your business. You can ask Customer Support for such an option.